White dogwood, golden bell, and azalea floral prints highlight Puma Golf’s Experience Collection
2020. The year with the digits of a perfect eye exam was supposed to bring vision and clarity to the world. Instead, it has only brought uncertainty. This is was Masters week. For many, Augusta’s rolling green fairways and pops of vibrant pink, yellow, and white flowers symbolize the rebirth of golf season. Growing up in Virginia, this was the week my clubs came out of their long winter’s nap. Now, we don’t even know when, or if, the year’s first major will be played.
Upon hearing that the Masters was going to be postponed, my first thought turned to golf’s apparel and footwear companies. Scripts have been planned for months and pieces had been manufactured and shipped to retailers. Would brands continue with their plans to release Masters collections or hold them until a possible fall date for the tournament? If they were held back, how would those lively pastels play in autumn?
Well, we got our first answer today as Puma Golf released the Experience Collection—a capsule that pays homage the Masters, Augusta National and perhaps the most famous 3-hole stretch in golf. We got a first-hand look at the energetic green, pink, and yellow floral prints at the PGA Show in January, and we were looking forward to seeing them in full bloom on the backs and feet of Rickie Fowler, Bryson DeChambeau, and Gary Woodland. Although players won’t be teeing it up this week, the Experience Collection offers a breath of fresh air and a bit of hope that we can all use right now.
Originally dubbed the TournAMENt Pack, the Experience Collection is comprised of four polos, a windbreaker, two caps, two pairs of shoes, and a stand bag created with Vessel. The aptly named Eleven, Twelve, and Thirteen Polos pull inspiration from the flowers that line the three holes of Amen Corner—White Dogwood, Golden Bell, and Azalea. A fourth polo, the Tournament Polo, features a mashup of the three floral designs done in an all-over grey print.
This print can also be found on the Tournament Windbreaker (in grey or green), the Tournament ‘P’ Cap, and Rickie Fowler’s IGNITE PROADAPT Tournament Shoes. Rounding out the collection is the Tournament Patch Utility 110 Cap, IGNITE PWRADAPT CAGED Tournament Shoes, and limited-edition Cobra x Vessel Tour Stand Bag. The shoes and bag use the same vibrant pink, green, and yellow prints as the polos.
The Experience Collection is part of Puma’s bigger Game That Travels Collection—a collection that won a GolfThreads Style Award at the PGA Show for Favorite Concept. It was intended to take us on a fashionable journey to some of the most popular stops on the PGA Tour with its Game That Travels Collection. The series of eight drops feature apparel, footwear, and accessories inspired by some of the biggest tournaments and most desirable locales on the schedule. Each ensemble in the collection is designed to tell a story through intricate details and bold patterns that capture the attitude of the host site.
Remaining stops on the Game That Travels passport are scheduled to be the Sweetness Collection in late April inspired by Rickie Fowler’s social media infamous #SB2K trips, the Love/Haight Collection with free-love tie dies for the postponed PGA Championship at San Francisco’s TPC Harding Park and the Pars & Stars Collection for the postponed U.S. Open at Winged Foot.
Hopefully, Puma continues to take us on this golf fashion journey. We could all use some tropical Spring Break vibes right now and as a Bay Area resident, I’m stoked about the Love/Haight Collection. Besides, these are the only golf trips most of us are taking for a while.