This Week In Golf Fashion: Aloha Fits

The Biggest Golf Fits of the Week from Kapalua

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EVR’s ‘stache makes a splash, Koepka laces up new kicks, BillyHo hits the MyJoys site, Sam Burns’ apparel switch, and more. Grab your shades, sunscreen, and floral shirts; we’re headed to the sunny shores of Kapalua Bay for the 2022 debut of This Week In Golf Fashion.

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Erik van Rooyen (Greyson Clothiers & ECCO)

I mean, where else would we start?! Erik van Rooyen topped our best-dressed list for the second year running and is now making an early-season bid for a three-peat. Dude went full Rollie Fingers at Kapalua with a handlebar mustache. He looked like he should be mixing cocktails at a hipster speakeasy rather than strolling the fairways. No doubt; EVR has established himself as a style icon in the game. Hopefully, the ‘stache has a long run.

As if the facial hair wasn’t swaggy enough, van Rooyen played shoe designer by teaming up with the good folks at ECCO on custom pairs of BIOM H4 shoes. The pops of blue and orange and six-string heel tab pay homage to his love of the guitar. “I really enjoy being different and innovative on the golf course, and I think my design really emulates that feeling for me. It’s awesome to be able to create my own shoe and BIOM H4 is such a great shoe to do it with,” said van Rooyen.

On the apparel side, EVR put a sophisticated spin on his signature joggers by opting for Greyson’s Rumson Jogger for the second round. The Rumsons just hit different than the brand’s Montauk Joggers and play into Greyson’s ‘dress sport’ aesthetic with tuxedo side-stripes and a tabbed waistband.

Kevin Na (WAAC & FootJoy)

Aloha Friday has become a thing at the Tournament of Champions the last few years, and Kevin Na rocked our favorite floral of the day and the tourney. The hot pink petals and vibrant green leaves really popped against the navy blue backdrop of the polo.

Cameron Smith (Original Penguin & FootJoy)

Cam went H.A.M. on the former pineapple farm and showed us a variety of simple and bold looks along the way. As much as I like the whimsical prints in Original Penguin’s lineup, the modern takes on retro tipped polos from the Golden Era of the game are still the best. Throughout the week, Smith wore Original Penguin’s new Re-Originals sustainable fabric crafted with 30% recycled polyester.

Brooks Koepka (Nike)

Footwear continues to create most of the buzz in the golf fashion world these days. Buckle up for several new drops in the coming weeks and months from all the major brands. Brooks Koepka broke out a pair of freshies for the new year. Are these the Infinity Tour Next %?

Billy Horschel (Ralph Lauren & FootJoy)

It is always interesting to see how Tour players spend their ‘off-season.’ Billy Horschel apparently spent some time on FootJoy’s MyJoys site dialing up new colorways of the brand’s Tarlows. Time well spent, I’d say.

Sam Burns (TravisMathew & Cuater)

TravisMathew was the apparel brand making waves at Kapalua once again. Last year, the laid-back SoCal label inked Jon Rahm to a deal. Fast forward twelve months and TM added rising star Sam Burns to the roster. While it took a few years to see how TravisMathew would leverage its acquisition by Callaway, the strategy of scooping up Callaway’s young guns is becoming clear.

Stewart Cink (Greg Norman Collection & FootJoy)

Sharks in Hawaii are nothing new, but Stewart Cink wearing the Shark is.

Harris English (Onward Reserve & FootJoy)

Is it just me, or are sponsor logos looking a bit beefier this year? I’m not one to get triggered by sponsor logos. These are professional golfers and this is one way they make money, but these seem huge. On the subject of paychecks, is ADP sponsoring half the Tour this year? Btw, love the belt with the hits of blue in the exotic skin that sync with the shirt. Details.

Lucas Glover (Linksoul & FootJoy)

I like the retro hues and surfing vibe of Lucas Glover’s hat. Can anyone ID the brand?

Bryson DeChambeau (Puma Golf)

Speaking of hats, what’s up with Bryson’s lid? Several players were dealing with delayed and broken clubs courtesy of the airlines, but did Bryson lose a suitcase of hats over the Pacific? He usually reserves the ball caps for the practice rounds and then switches to the Hogan cap for the tourney, but this week he went ball cap all the way. Is this a new look? Stay tuned…